2014 March

Part IV – Operationalizing Storytelling with SharperAx

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This is the final and fourth post of ‘The Storytelling Enterprise’ series. This series outlines the power and promise of capturing the organizations’ relevant selling stories for your sales team and – in a timely way – delivering them so they can be easily practiced, coached and mastered.

Our story so far:

Part I of the Story Telling Enterprise blog series outlined the power of everyone in your company capturing stories for the sales team and gave some good examples of selling stories.

Part II outlines how to capture your stories in a story deck that is easy to use and in a format that a sales person can easily digest and practice.

Part III shares a successful way to organize your weekly story workshops to get your reps comfortable learning new stories and mastering them.

Part IV addresses the question – how do you navigate busy calendars and multiple time zones to make role playing your company’s selling stories convenient and scalable?


Please click here to continue this post on the SharperAx blog site